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How to choose the right journal to publish your paper

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Choosing the right journal is a crucial step in getting your paper successfully published. Where you publish is also important when establishing your career as a researcher and may improve your ability to attract funding. Choosing the right journal is an important part of the planning process when drafting your paper. Ideally, you should decide what journal you will submit to before you start writing, as each journal will have unique requirements and target different audiences.

1. Create a draft list of journal titles that appear suitable at first glance

Based upon your knowledge, advice from colleagues and word-of-mouth, create a draft list of 20-40 journal titles that appear suitable at first glance. You can also use search engines (e.g. ‘marine biology journals’) and journal finder tools and databases (e.g. Scopus). Also look in the reference lists of the papers that you read.

2. Define your publishing objectives and preferred journal's attributes

In addition to simply wanting your paper to be published, you need to have clear objectives about how and where you want your work published. Determining how different journals can meet your objectives will help you decide what journal to choose. Having clear publishing objectives is also important if you are co-authoring a document.

The following is a list of journal attributes that should be considered when working out your objectives:

Does the journal meet your institutions’ or funding body’s guidelines?

Different universities, departments and other organisation will have guidelines and criteria for journal selection. For example, the Excellence in Research for Australia (ERA) is Australia’s national research evaluation framework and stipulate that research output must satisfy certain criteria, including the type of journal.

Does your study subject and publication type meet the journal’s Aim and Scope?

The journal’s Aims and Scope gives an overview of what subject or topics they publish; for example, the Journal of Cell Science states it is “…committed to publishing the full range of topics in cell biology.” The journal’s Aims and Scope also often outlines what types of papers they publish and their peer review policy. Other crucial information (e.g. page limits) will also be found in the Instructions to Authors.

Consider the journal’s readership and target audience

Does the journal’s readership and target audience match the target audience of your paper? For example, if you have a multi-disciplinary project or topic, you might want to choose a multi-disciplinary journal (for example PLOS One).

What is the journals’ Impact Factor?

The impact factor of a journal is a high profile and controversial measure used to rank, evaluate and compare journals and is published in the Journal Citation Reports (JCR) by Clarivate Analytics. Clarivate Analytics defines impact factor as a “a measure of the frequency with which the “average article” in a journal has been cited in a particular year or period. The annual JCR impact factor is a ratio between citations and recent citable items published.”

Is the journal indexed in well-known databases?

Indexing refers to whether a journal is listed in databases and search engines well known within your discipline. If your journal of choice is indexed by a well-known database (for example Web of Science or PubMed), once your paper is published, both your journal and paper will be found within this database. Some databases only include abstracts, some include the entire paper and the citation index. Read more about indexing here.

Do you agree with the journals peer-review policy?

This information should be listed on their website, often under the Aims and Scope section. For example, the journal Trials uses an open review system.

How long does the journal take to publish your paper?

The time taken to review your document and notify you of acceptance or rejection will vary between journals and can be a source of frustration. Knowledge of the publishing process will help you determine when to expect to receive a response. ‘The production process’ by Wiley clearly outlines the steps taken with their journals. Some journals take longer to release your paper after acceptance than others. The Journal of Medical Internet Research estimates it takes them from 4-6 weeks.

Where do your peers publish?

Your paper needs to be seen by your peers if it has any chance of being read and cited. Therefore, it should be published in the journals that they are likely to read. For example, if I were an active ecological researcher in Australia, I would consider publishing in Austral Ecology as it is well known and highly regarded.

Check the journal’s reputation

Only publish your paper in reputable journals. Early-career researchers might not be fully aware of fake or predatory journals that pretend to have a good reputation, accept your paper with minimal or no review and then charge you for submission. If you send a paper to a predatory journal, you might never hear from them again or ever see your paper in print. Think. Check. Submit is a system designed to help authors to identify trusted journals, including a check list to assess your chosen journals.

Does the journal charge fees for publishing your paper?

Many journals not only charge for subscription and purchase of papers they publish, they also charge authors fees for publishing their papers after they have been accepted for publication. Remember that your institution may already cover these charges. Read ‘Understanding Submission and Publication Fees’ for further background. Even if a journal is open source, you many still need to pay article processing charges.

3. Create a short-list of journals that meet your objectives

Create a short-list of the journals that meet your objectives. Perhaps also compile a spreadsheet of your short-listed journals to easily compare different attributes. This spreadsheet can be updated when preparing your next publication.

4. Once you have chosen the journal for submission, thoroughly review their requirements

Read your chosen journal’s website meticulously, especially the Aims and Scope and the Instructions of Authors. A common reason for paper rejection or request for resubmission is that the author has not comprehensively followed these instructions. Without thorough investigation, you may overlook important aspects that will prevent you from getting your paper published and it is better to find this out before you go through the process of writing, formatting and submitting your paper.

Finally...

Don’t forget that if you are unsure about anything, contact the editor. Some journals have information about pre-submission enquires on their websites, while most will have online articles and guides to help you understand their requirements.

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Critique all writing advice

When teaching I am often asked ‘What is the writing rule for X …’, with the expectation that there will be a hard and fast rule on topic X that simply needs to be learned and followed. Before responding, I talk about the difference between writing rules, general advice and the ‘It Depends…’ option. I consider a writing rule is something that must be done every time: for example, the rule of capitalising the first word of every sentence. But not all rules or advice should be automatically followed. This is the ‘It Depends…’ option.

Language wouldn’t work without rules and there is much advice and wisdom about how to improve writing. Most advice is based upon a wealth of experience, education and research. However, some advice is not helpful, continues to be republished and retaught and can make writing more difficult, especially if delivered as a rule rather than as a suggestion.

The problem with writing rules

1. As they are rules, they are often delivered as absolutes. This practice could lead writers to change their work, and possibly their intended meaning, for the primary reason of following a rule at the expense of closely reviewing and critiquing both their work and the writing advice.

2. They are not critiqued. Some writing rules might help some people some of the time, but it’s the exceptions that leave writers fretting. Critiquing a writing rule means looking at the exceptions to see how robust it is. Writing rules that reinforce current writing conventions are harder to change; for example, the use of the personal pronoun is still widely discouraged.

How does advice end up as a writing rule?

I believe writing rules can evolve from suggestions in the following way: Sarah struggled with writing long paragraphs and found it helpful if she forced herself not to write more than seven sentences for each paragraph. Sarah said to Peter, “You should restrict your paragraphs to no more than seven sentences.” Peter tried this and it worked for him. He also found that it helped him if he also made sure his paragraphs were not too short. Later, he told his friend Sia that “It’s a good idea if paragraphs are no more than seven sentences and no less than three”. Sia told her friends in her tutorial group, “I’ve heard that paragraphs should be no more than seven sentences and no less than three”. Some members of this tutorial group then believed this instruction was a writing rule: that this is how all paragraphs should be written.

This type of ad-hoc, untested advice, can be elevated to the status of a writing rule simply if delivered as a directive, by including words such as ‘should’, ‘must’ or ‘always’. These words immediately indicate something is an obligation or a duty, or a state of correctness. Also, simply calling something a ‘rule’ automatically raises its’ importance.

Rules may appear easier to teach and learn

Perhaps some advice evolves into a writing rule because it initially appears easier to teach with the common ‘black or white’ or a ‘yes or no’ structure of rules. Some might also think that rules are easier to learn, and to follow, instead of having to make decisions about what and how to write. I occasionally hear inexperienced writers say they would prefer to follow writing rules thinking this will prevent them from making serious writing errors.

The grey areas between the black and white writing rules

Teaching and learning in the grey areas between black and white writing rules primarily involves understanding how to deal with the exceptions to the rules. The process of teaching whether a certain piece of advice is valid can be time-consuming as it involves the use of argument and logic and the use of examples demonstrating valid exceptions to the rules. For example, the writing rule to use active voice is often delivered as a simple, single choice, yet the decision of whether to use passive or active voice is not straightforward.

Ideally, both the writing rule and the issue needing the rule require critical assessment and deliberation, before any advice is followed. This is the ‘It Depends…’ option which is my most common response when I’m asked to teach writing rules.

The ‘It Depends…’ option is where you:

Review the writing rule under consideration.
Analyse any exceptions to this rule
Analyse how common and valid these exceptions are.

If there are many valid exceptions, a writing rule reverts to being advice that should be followed depending on the circumstances of the topic, the intention of the writer and whether crucial meaning or conventions are altered by not following this advice.

If there are too many exceptions then the writing rule becomes ambiguous, difficult to learn and difficult to teach. This is the case for some grammar, spelling and punctuation rules and for other advice delivered as writing rules.

Many writing rules are necessary

Some writing rules are more important than others. Most grammar rules are essential to explain how to use our language to communicate clearly. We need verbs in sentences otherwise we wouldn’t know what was going on; we need a subject so that we know who or what was doing the thing that was going on.

Some good suggestions need not be considered writing rules

Some writing rules are just good suggestions disguised as rules; for example, the common bullet point rule that helps maintain consistency and flow: “Always have the same size bullet point indents” can be rephrased as “Be consistent with bullet point indents.” You might have a valid reason for changing indents, especially if you have different types of bullet points.

Some writing rules are archaic or out-dated

While many grammar rules are essential, some are no longer used or followed. ‘Never split your infinitives’ is a prescriptive rule that dictates one must never place an adverb between ‘to’ and a verb’ (‘You have to quickly speak’ versus ‘You have to speak quickly’). This rule is widely criticised yet still commonly taught.

There are two types of grammar rules: Descriptive grammar describes how language is currently used, while Prescriptive grammar “specifies how a language and its grammar rules should be used”. Prescriptive grammar rules generally don’t change and are seen as absolute. I follow a descriptive approach, as long as the intended meaning is preserved, while following prescriptive rules when explaining grammar and when grammar errors make sentences unintelligible. I agree with Mark Nicol’s comment that “A tension between the two systems is inevitable — and healthy; it keeps us thinking about what we’re saying and writing.” (Daily Writing Tips 2011).

Some writing rules are not so good

There are writing rules that are, at best, only slightly helpful. A student once claimed that their supervisor strictly enforced a rule never to phrase rhetorical questions within research papers but the reasons behind the rule were not explained.

Once writing rules become well-known, they are hard to undo. Some examples:

Take the mantra we learned at school to supposedly help us with spelling, ‘i’ before ‘e’ except after ‘c’. This was nicely fielded by Simon Taylor’s tweet ‘Except when you run a feisty heist on a weird beige foreign neighbour’ and is now also a t-shirt.
Also, ‘Never start a sentence with, ‘However’, which must have come from the rule that you can’t start a sentence with a conjunction. I (and many others) have no problem starting a sentence with ‘and’ or ‘but’, as long as it makes sense. But this rule is a widespread writing convention.
Then there is the ‘which and that‘ writing rule which, according to Jonathon Owen, someone simply made up, but other’s argue there is a clear distinction between their use.
While the ‘Never end a sentence with a preposition’ rule is one of Grammar Girl’s Top Ten Grammar Myths.

Some writing rules reflect and perpetuate writing conventions

Writing conventions are accepted ways of writing within a specific discipline. These conventions help delineate the discipline and are perpetuated by writing rules and more general advice. A simple example is the convention of writing Latin names for organisms, where species and sub-species are never capitalised and every level from genus and above are always capitalised. For example, the river red gum (Eucalyptus camaldulensis): species: camaldulensis, genus: Eucalyptus, family: Myrtaceae, order: Myrtales, kingdom: Plantae.

As language changes over time, so too do scientific writing conventions. For example, using the active voice was once strongly discouraged and now many scientific disciplines actively encourage it’s use. However, both types of voice are necessary for clear communication.

It is crucial to stay informed of the current conventions within your discipline and research topic. Always refer to your journals’ Instruction for Authors if publishing a research paper or your organisation’s style guide to check what is expected. The Australian Style Guide is a good reference website suitable for many writing genres.

Don’t let writing rules stop you from writing

Yes, we want to avoid writing gobbledegook but don’t worry about writing rules in your first draft. When working on editing and rewriting your drafts, the top priority is not to compromise your meaning. Make sure that what you write is clear and succinct and that your presentation is consistent and easy to navigate. Always get feedback from your friends and colleagues if you want to know if you are making sense but critique all writing advice, especially if delivered as a writing rule.

Any suggestions or comments please email admin@writingclearscience.com.au

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How to write good research paper titles

Your title is the first and most important step in engaging your reader. It should be concise, interesting and summarise the essential content of the document. Any title that is lengthy, overly complex, ambiguous or misleading can turn away prospective readers. This writing guide gives an overview of the different types of titles and explains the essential steps in designing your title.

Title structure

Titles can be sentence fragments, complete sentences or compound sentences with the second sentence typically following a colon.

To help the paper appear in search results, it is common practice to place keywords in the title. Keywords used in the title should be placed in the beginning in case only a fragment of the title appears in the search results.

Terms used to describe types of titles

Common terms used to describe different types of research paper titles are Descriptive, declarative, interrogative, suggestive, humorous and combination titles.

Descriptive titles or indicative titles

Descriptive titles state the subject, topic, design, purpose or methods of the project. For example:

‘Effects of natural forest and tree plantations on leaf-litter frog assemblages in Southern Brazil.’ (Cicheleiro et al. 2021).
‘An efficient incremental learning mechanism for tracking concept drift in spam filtering.’ (Jyh-Jian et al. 2017).

Declarative or Informative titles

These titles give the main findings or result of the study. For example:

‘Novel flight style and light wings boost flight performance of tiny beetles.’ (Farisenkov et al 2022).
‘Cause of hypereosinophilia shows itself after 6 years: Loa loa.’ (Hicks et al. 2022).

There is some concern that presenting the results or conclusions in the title of a paper will appear presumptive: that titles containing a definitive statement or final conclusion of a study, might prove problematic if that finding is later disproved.

Some journals prefer informative titles. For example, the Journal of Clinical Epidemiology has “… an editorial policy of “more informative titles” (MITs) that crisply and concisely tell our readers what our authors found in their research. A MIT states the study type and summarizes its key findings, using the past tense for individual studies and the present tense for systematic reviews.” The idea is that titles for small individual studies should be written in past tense to allow future studies to overrule or disagree with their findings, while titles should be written in present tense for studies that are unlikely to be over-ruled by later studies: i.e. literature reviews. Some research has also demonstrated that “articles with short titles describing the results are cited more often.” (Paiva et al. 2012).

Interrogative titles

Interrogative titles or titles phrased as a question. The use of questions in titles can create interest by making the reader immediately wonder what the answer might be. It is also a concise way of presenting the research topic.

For example:

‘Does adding video and subtitles to an audio lesson facilitate its comprehension?’ (Zheng et al. 2022).
‘Microbial defenses against mobile genetic elements and viruses: Who defends whom from what?’ (Eduardo et al. 2022).

Suggestive titles

These are titles that are slightly ambiguous or overly brief to hint or suggest what the findings might be, presumably to create suspense to entice the reader to find out what the answer is. For example:

‘Drawing to improve metacomprehension accuracy’. (Thiede et al. 2022).
‘The puzzle of high temperature superconductivity in layered iron pnictides and chalcogenides.’ (Johnston 2010).

Humorous or colloquial title

These are titles that hope to attract interest through humour or common-use sayings, colloquialism or metaphors. These types of titles can be used to good effect. However, be mindful that colloquialisms might not make sense to readers from different language or cultural backgrounds.

For example:

‘miR miR on the wall, who's the most malignant medulloblastoma miR of them all?’ (Wang et al 2018).
‘One ring to multiplex them all’ (Torres-Company 2017).
‘Sauropod farts warmed the planet.’ (Marshall 2012).

Combination titles

Combination titles are those that include a combination of different types listed above.

The following example uses a colloquialism in the key title with the findings mentioned in the sub-title:

‘Standing out in a crowd: Intraspecific variability in dorsal patterning allows for photo-identification of a threatened anuran.’ (Gould et al. 2021).

The following example has the following structure: ‘Topic: results of study’

Plastic Pollution in the World's Oceans: More than 5 Trillion Plastic Pieces Weighing over 250,000 Tons Afloat at Sea (Eriksen et al. 2014).

Which type is better?

There are conflicting views which type of title is better. There are arguments for and against different types, with research findings presenting the pros and cons of different types of title. Before you decide which is best, first look at how titles are commonly structured in recently published journals within your discipline.

Essential steps in designing your title

The following steps will help you design your document title.

1. Read the Instructions to Authors

Once you have selected a journal, review the types of titles recently published and read the Instructions to Authors to learn what the journal requires for paper titles. Instructions regarding titles are often brief. For example:

- Elsevier’s Guide for Authors “Title - Concise and informative. Titles are often used in information-retrieval systems. Avoid abbreviations and formulae where possible.”

- Plos One Submission Guidelines state that titles should be “…Specific, descriptive, concise, and comprehensible to readers outside the field.” and “…written in sentence case (only the first word of the text, proper nouns, and genus names are capitalized). Avoid specialist abbreviations if possible. For clinical trials, systematic reviews, or meta-analyses, the subtitle should include the study design.”

2. Consider your audience

Although the expected audience is broadly set by the scope of the journal, you still need to identify who will be interested in your paper. Who is your target audience? Are they scientists who mostly work in your field or will they include researchers from other disciplines? Consider what aspects of your project would attract your target audience and whether or not you can include these in your title.

3. Decide what aspects of your study to include in your title

As outlined above (Types of titles) decide whether you want to describe the process (descriptive) the result (informative) the research question or problem (integrative) or a combination of these factors.

Description of methods and study design

Titles of research papers, reports and conference proceedings often contain standard research methods. For example:

‘Plant-based diets and incident cardiovascular disease and all-cause mortality in African Americans: A cohort study.’ (Weston et al. 2022).
‘Using scale modelling to assess the prehistoric acoustics of Stonehenge.’ (Cox et al. 2020).
‘The use of chronosequences in studies of ecological succession and soil development.’ (Walker et al 2010).

Description of study subjects and location

Titles often just describe the key study subject, and also often including habitat or location. For example:

‘Making (remote) sense of lianas.’ (van der Heijden 2022).
‘The vulnerability of native rangeland plant species to global climate change in the West Asia and North African regions’ (Ouled Belgacem & Louhaichi 2013).

How specific or general should your title be?

Your title should be unique to your project. Hopefully, no one else is writing a paper exactly the same as you, and your title should reflect this. If your title is too broad or general, then you may give the impression that the study is larger than it is or that it is a literature review. This is when it is important to make a distinction between ‘topic’ (general) and ‘title’ (specific). Unless you are writing a literature review or presenting a large-scale study, don’t give your research topic as your title.

Including information on the scope of the study will also help the reader understand the magnitude of your study and from this, the importance and implications of the findings. In the following example, “in highway bridges” gives the scope of the study:

‘Finite element based fatigue assessment of corrugated steel web beams in highway bridges.’ (Wang & Wang 2015).

Avoid making your title too long with too much specific detail. For example, perhaps this title is too long:

‘Use of open-text responses to recode categorical survey data on postpartum contraception use among women in the United States: A mixed-methods inquiry of Pregnancy Risk Assessment Monitoring System data.’ (Richards et al, 2022).

4. Consider your reader’s behaviour

Assume your reader only has a short time to decide if your title is relevant and that they will only review the abstract if the title interests them. Titles that include standard procedures, common cause-effect scenarios or well-known research topics, might be overlooked in preference for titles describing unique approaches or interesting findings.

5. Check that your title is clear and easy to read

Your main message must be clear. Your titles don’t have to be grammatically-complete sentences, but make sure they make sense, especially if you have tried to shorten them by cutting out words. Don’t sacrifice clarity for brevity by making your title obscure.

Beware of using adjectival-noun strings in your titles. This is when authors try and be more concise by placing too many adjectives in front a single noun making it difficult to decipher whether each adjective is actually modifying the root noun or another word in the adjectival-noun string. Take an example from a student report: ‘Australian insecticide control failure.’ (Anon.) This might be interpreted as:

The failure of insecticide to control something in Australia.
The failure of Australian insecticide to control something somewhere else.
The failure to control [the use of] Australian insecticide.

Another unclear example: ‘Post head emergence spring radiative frost damage of winter cereals.’ (Anon.) It could be made even longer: ‘Winter cereal post head emergence spring radiative frost damage.’

6. Check your title length

Check that your title length is adequate for readability and comprehension. The longer the title, the harder it is to read and comprehend, especially if it includes complicated terminology and phrasing. Every time something has to be re-read, you increase your chance of losing the reader. There is no golden rule about how long a title should be, but a good tip is to ask a colleague to read it out loud. If they are unfamiliar with title and struggle to read it easily, it is probably too long or too complex. Also check to see if there is a word limit set by the Instructions to Authors in your chosen journal.

The shorter the title, the easier it will be to read but only to a certain point. Too short and you risk sacrificing your meaning. Also, If you leave out too much detail, the title may appear too general and mislead the reader. If the reader has to guess what the meaning, you increase the chance of losing them. Check that your title is not too ambiguous, cryptic or inadvertently misleading. An ambiguous media release example:

‘Lupins show healthy potential for increased human consumption.’ (Australian Food News 2008).

7. Check that your title is concise

Titles can be made more concise by removing unnecessary repetition and detail. Common research phrases can be removed without affecting the meaning or structure of the title. Examples of these research phrases include ‘The influence of...’, ‘The role of..’, ‘Effects of..’, ‘Observations of..,’ ‘Studies on...’

For example: ‘Annual variation in the distribution of summer snowdrifts in the Kosciuszko alpine area, Australia, and its effect on the composition and structure of alpine vegetation.’ (Edmonds et al. 2006) [25 words] could be reduced to: “Distribution of summer snowdrifts influences composition and structure of Kosciuszko alpine vegetation, Australia” [13 words].

8. Ways to make your title more interesting

Ask a question

By writing a title in the form of a question you are immediately inviting the reader to think. For example:

‘Whose shoulders is health research standing on? Determining the key actors and contents of the prevailing biomedical research agenda.’ (Testoni et al. 2021).

Be humorous or focus on the unusual or unexpected

Mildly humorous titles immediately engage the reader while unusual or unexpected tiles create curiosity.

‘On human odour, malaria mosquitoes, and Limburger cheese.’ (Knols 1996).

Final considerations

My key advice is, ensure your title is concise, easy to read (for your target audience), not too long and adequately reflects your study’s design or purpose (not too general or too specific).

Checklist:

Is it hard to read?
If it is a question, does it make your reader wonder what the answer is?
If it is a summary of your methods, are these methods unique or reveal a fresh approach or are they just standard and well-known and therefore unlikely to stand-out?
If it is the answer or conclusion to your problem, are you risking letting the reader think they now don’t need to read the paper? Or might your conclusion-title be a way to hook your reader into finding out more about your study?
Does it create interest or curiosity?

Any suggestions or comments please email admin@writingclearscience.com.au

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FURTHER READING